WHAT is the Corporate Match 2.0 (“CM2.0”) project?
Corporate Match 2.0 is a world first initiative aimed at increasing donations in the not-for-profit space by amplifying the good work of others in the sector.
CM2.0 MATCH POSITIVE initiatives and INCREASES in giving by corporations, their staff, the public, philanthropists, foundations and Government, dollar-for-dollar, to the not-for-profit of their choice, thanks to the CM2.0 philanthropic match supporters.
WHY is Corporate Match 2.0 being initiated?
The objective is to INCREASE donations to the NFP sector, thus reducing the strain on worthy causes competing for a bigger share of the same pie.
The project has also been structured with the intention of delivering benefits beyond the social good, for all parties involved, including promotion, staff motivation & business related positive outcomes.
Matching is one of the most effective tools in the NFP space in motivating extra giving. More give and they give more.
However, critics of matching will argue that on occasion, matching merely diverts donations from one NFP to another NFP, or that it speeds up the giving process but does not increase the social pie.
By matching INCREASES in giving & POSITIVE initiatives, this initiative addresses this element & ensures a growth in donations. This makes the project a first of its kind.
WHAT will be matched?
Increases and positive initiatives will be matched. This can be across all types of donations including grants, employee giving, hours, resource, fundraising & many options that are doing more for the social sector. The following are hypothetical examples to illustrate some matching dynamics:
WHO is involved?
Corporate Match 2.0 organises and coordinates all aspects of this initiative. The company is led by Steven Hirst, Director and Founder of CM2.0.
Vivienne Court Trading (“VivCourt”) and philanthropist Rob Keldoulis, are the founding match supporters.
They will be joined by leading philanthropists & corporates globally
who want to see their impact & donations amplified.
See more here: http://www.vivcourt.com.au/about-vivcourt/man-on-a-mission/
The project is in the trial phase from 2020 - 2023 with leading corporations, foundations, philanthropists, and Government
CM2.0 hopes to support 100’s to 1,000’s of worthy causes globally in the NFP sector & to partner with media, agencies, ambassadors & NFP experts in technology, research, impact, strategy, and more.
CM2.0 project updates
29th June 2020: Credit Suisse joins the Corporate Match 2.0 initiative
3rd August 2020: CM2.0 works with UBS to support Story Factory
10th August 2020: CM2.0 works with UBS to support Skyline
9th September 2020: Dell Technologies ANZ partners with CM2.0 in support of Cancer Council
15th September 2020: CM2.0 works with UBS to support SecondBite
29th October 2020: CM2.0 & VivCourt match an additional $50,000 to support the Long Walk Home
4th November 2020: CM2.0 & VivCourt support Cure Blindness Australia
12th January 2021: $175,000 match of 5Point Foundation for The Funding Network Australia
15th January 2021: Wayside Chapel is supported with a $50,000 match for Donate-a-Plate
12th February 2021: VivCourt matches donations to Backtrack from a leading Australian corporation
5th May 2021: UBS becomes a matcher on the CM2.0 project
Other: There are many other initiatives being planned and run and updates are to come.
Broader project scope
Corporate Match 2.0 is the first of several social initiatives that will be launched over the coming years all with a core focus on driving growth in the social sector.
For more detail on the project, parties involved, and FAQ, please reach out. We would love to chat to philanthropists, corporates, foundations, and governments looking to boost their impact and to jointly increase the social pie.
Director & Founder
Corporate Match 2.0 Pty Ltd
3 Clarke Street
Vaucluse, NSW 2030
ABN: 69 640 230 539